Inspiration
You want a house that fits how you live, with an interior that works as well as it looks. That is the job of an interior designer: to take what you have in mind and carry it through to a finished home, detail by detail.
A designer brings knowledge of colours, materials and layout, and knows how to turn a set of wishes into rooms that work. Choosing the furniture, settling the lighting plan, judging the proportions: every part of the design gets the same attention.
Working with a designer also means the design is thought through for the long term: choices that still make sense in ten years, in materials that hold up. This article sets out what the profession involves and what you can expect when you engage one.
Inspiration
An interior designer designs and furnishes the inside of a building. The work combines creative judgement with technical knowledge: architecture, ergonomics and a trained eye all play their part. And the point is never looks alone. A good design solves practical problems too, which is why colour theory, furniture design, lighting and even acoustics all belong to the field.
The role differs from that of an interior stylist. A stylist works mainly on the decorative layer of a room. An interior designer is also trained for structural work: moving walls, proposing a new layout, advising on the building side. For a project in which the house itself changes, the designer is the one to have at the table.
Within our studio the designer works alongside the contractor, the electrician and the furniture maker. That collaboration gets real attention, because the point where two disciplines meet is exactly where a design can go wrong. The aim is a home that works in daily use and holds up over the years.
Inspiration
The first gain is experience. A designer has seen the problems before: the awkward corner, the room with too little light, the layout that almost works. That experience produces solutions you would not arrive at alone, and it prevents the expensive mistakes, such as a material or a colour that turns out wrong once it is in the house.
A designer also helps you keep hold of the budget. We buy from suppliers we know well, often on better terms than a private buyer can get, and over a whole interior that difference adds up. Together with our build supervisor we also draw up a realistic schedule, so you know when each part of the work is due to start.
And a designer gets more out of the space you have. A better layout, storage where you need it, furniture that earns its spot: it adds up to a house that runs more smoothly from day to day.
Inspiration
Working with one of our designers starts with an introduction. In that first conversation you cover your wishes, how you live and your budget. The designer keeps asking until your style and the way you want to use the house are clear, and you can bring your own ideas and examples to the table. By the end, both sides know whether they see the project the same way.
After the introduction the sketch design phase begins. The designer works up sketches, mood boards and floor plans, with colours, materials and furniture already in them, so you can see where the design is heading. Your feedback matters at this stage: we discuss openly what appeals and what does not, because exactly that sharpens the design. The practical side runs alongside it: lighting, storage and the layout itself.
Once the design is approved, the build begins. Together with the build supervisor, the designer coordinates the whole of it, down to which contractor is engaged and when the furniture is ordered. You are spared the chasing and the scheduling, but you stay involved: you know how the work is progressing, and adjustments are discussed with you before they happen.
Inspiration
The combination a designer brings is hard to assemble on your own: trained judgement on proportion and colour, plus the technical knowledge to make a design buildable. That combination is what keeps a house comfortable and practical years after the paint has dried.
There is also the network. A designer works with a settled circle of suppliers and makers, chooses from the whole of that range and can often agree better prices than a private buyer. That helps the project stay within budget.
And a designer looks at your house without your habits. When you have lived somewhere for years it is hard to see the rooms any other way. An outsider with a trained eye proposes things you had not considered: a different layout, an opening where a wall now stands. In our projects that outside view regularly produces the idea the clients end up most attached to.
Inspiration
A good interior design changes how a house feels to live in. The layout, the light and the materials set the tone of a room, and you notice a poorly designed one every day: the room that never gets used, the corner that always irritates. A well-designed home is simply a place where you settle.
Design also decides how large a house feels. A good layout makes a room seem bigger than its floor area, and a poor one can make even a generous room feel cramped. Colour, lighting and the placing of the furniture all shift that perception. Much of the craft is in making them work together rather than against each other.
The practical side counts just as heavily. Storage in the right places and furniture that does double duty make a house easier to run. A good design leaves no dead corners: every square metre has a purpose, and that is what keeps a home organised without effort.
Inspiration
It starts with knowing what you want. Map out how you live, which rooms matter most to you and what you want to spend. The clearer that picture, the better the designer can work with it. Collecting examples helps too: images from magazines or Pinterest often say more about your taste than words do.
With those first ideas on the table, our designers set to work on a concept that fits both your wishes and what the house allows. Sketches and floor plans follow, with proposals for materials and colours. This is the stage where talking pays: say what appeals and what does not, so the design moves towards you with every round.
After you approve the design, the work starts. The designer coordinates it: the contractor, the furniture, the finishing pieces. You stay in regular contact through this phase, so you know how things stand and can raise adjustments in time. What comes out of it is an interior decided with you at every step, which is why it ends up feeling like yours.
Inspiration
Start by looking at work rather than promises. Portfolios and completed projects show a designer's handwriting: the styles they reach for and the level of finish. If that handwriting appeals to you across several projects, you have a candidate.
Then ask former clients, or read what they wrote: how the communication went, whether agreements held, what the finished work is like to live with. Speak to more than one designer before you decide, and ask about approach, experience and fees. The conversation itself tells you a great deal about how the collaboration would feel.
In the end the click decides. An interior project means months of decisions taken together, and that only works with someone you feel at ease with. If the work convinces you and the conversation does too, you have found your designer.
Inspiration
What a designer costs depends on experience, on where the designer works and on the size of the project. Some charge by the hour; others quote a fixed amount for the whole assignment. We work as much as possible with packages agreed in advance, each with its own price, so you know where you stand before anything begins. How that works in practice is set out on the page in four steps to your new interior.
When you set the budget, count the whole of it: the design fee, the furniture, the materials and any building work. An experienced designer helps you draw up that total realistically at the start, and doing it at the start is what keeps the project from running aground halfway.
Over the whole project the fee tends to earn itself back. A designer prevents the expensive mistakes, buys on better terms and keeps the build efficient, and a well-designed house holds its value. Seen over the years, the fee buys you a better house rather than an extra cost.
Inspiration
A family in Annen had a detached house they did not want to leave: too many memories, and space around the house that you do not easily find again. Instead of moving, they asked us to rethink the house. A new layout of the living room and a series of practical interventions gave them an open, light space, and the house was brought back to this time without losing what made it theirs.
A young family bought a house that was dated through and through. With one of our designers they reworked the layout, settled the colours and chose the furniture, working towards a calm, contemporary interior. That project is now being built. Once it is finished, the result will appear on our projects page.
What both projects share is the route: a clear plan first, then decisions taken in order, then a build that follows the plan. That route is what a designer provides, and it is the reason the houses work as well as they photograph.
Inspiration
Clients on working with us
Clients on working with us
Clients on working with us
Clients on working with us
Inspiration
A good interior asks for attention, knowledge and time, and most people are short of at least one of the three. Engaging a designer is a way of securing all three at once. With our knowledge of design, materials and layout we turn what you have in mind into a home that holds up, in use and in looks.
You draw on experience, on a network of makers and suppliers, and on solutions you would not have found alone. The result fits how you live, because it was designed around exactly that.
If you are weighing it up, an introduction is the natural first step. It costs you half an hour, there is no obligation attached, and afterwards you know whether it clicks.
Working towards your new interior
If you want to take that step, we are glad to work with you towards an interior that fits how you want to live and to be at home. You bring the house and the wishes; we bring the plan and the people to carry it out.
Start your project
Curious what we could do for your home? We are glad to meet, with no obligation.
The first phase
Phase one of the journey, also on its own.
Two layouts per room, drawn or in 3D, the materials and a first indication of the cost. At your home or entirely remote, and you decide about the rest afterwards.
> See the concept phaseWhere would you like to go
Studio Reinder Veenstra
Bellstraat 39-C, 7903 AD Hoogeveen, the Netherlands
Chamber of Commerce 80444717